The Studio
The Studio is the newly named commercialisation studio, a wing of Loughborough University’s Enterprise department. The Studio, of which a dozen eggs were members, supports creative ideas that need development – they mentor, train and provide services for new graduate business ventures.
The Studio required a brand that could slot into the broader Student and Graduate Enterprise branding, and cover businesses in a number of different spheres, so a dozen eggs were called upon to develop an illustrative style. This style will act as a brand guideline, allowing for further expansion in the future.