Insights
Half a dozen eggs
We are delighted to introduce Dale, a new member of our team – making us half a dozen eggs! Dale is a web developer who will be working alongside…
London Design Tour
All designers know that a bit of research and keeping up with the times goes a long way. So this week the studio headed down to London to visit…
Animation in Design
Video is on the rise. Partly as it works well for ranking in Google, and partly as storytelling works well to extend a brand.
Choosing your value words
How do you select your value words? Words that should represent you as a company and guide your decision making.
Rise of the Gif: the mini-animation
What are gifs? And how do you use them for your brand - utilised on social media, email and websites - they are rising in popularity.
Rebrands gone wrong
Fran looks into some failed rebrands including Kraft food and Mastercard.
A Fond Farewell
It is with a dollop of gratitude, a spoonful of thankfulness and a sprinkling of sadness that I am to announce that I will no longer be an egg…
What is a brand audit?
The areas that are covered within a brand audit include; visual identity, navigation and user experience on web, photography and illustration style, the words used within all marketing and social media and digital design
Successful rebrands
Why do successful rebrands work? Fran looks into some rebrands that have worked including gumtree and airbnb.
Recommended Reading
In which I discover that my bookshelf is almost exclusively fiction… The Last Samurai – Helen DeWitt This novel follows the relationship of a prodigy mother and son,…
Favourite Illustration Books
An Illustrated Life Anthologies and collections are always excellent for showing the huge variety in the ways illustrators visually describe things. A lot of this happens online now,…
Favourite Design Books
Ambrose / Harris : The Basics Design A fantastic set of books that focus on describing, unpacking and giving examples of a specific design element. These books include…