Insights
Exploring multiple brand directions
The brand process: a dozen eggs creates multiple different brand directions within the branding process.
How to rank higher on Google – things a website owner need to know about SEO
It takes a good strategy and some dedicated time to rank highly on Google. Dale goes through some areas to consider.
Why do we use mood boards?
Moodboards are an incredibly useful tool in the branding and web design process. Michelle looks into this crucial step between brand strategy and brand identity.
How to create a brand from scratch?
Creating a brand from scratch using brand strategy; audience, working out your why, your value words and establishing a brand design and identity.
Rebranding on a budget
A logo that works, and looks great is a very satisfying thing. It can increase pride, or decrease embarrassment. It can encourage forward thinking and it can increase sales.
How to build your brand in 10 steps
How to build a brand: a guide for develop your brand strategy in ten steps. Straight forward advice to building a strong brand for your company.
How to develop your brand personality
Avoiding trend based design and starting with brand strategy are key to developing your brand's personality.
How we boosted our design in 2019
It’s that time again. It’s not just a new year, but also a new decade! It’s the perfect moment to cast our eye back over the year…
How do I adjust my tone of voice for social media?
Our organisations should already have a ‘tone of voice’ as part of their brand. This is the way companies presents themselves to clients, employees and stakeholders through the…
Why is brand strategy important?
The importance of Brand Strategy is easy to overlook. It sounds like jargon, but actually it’s a straightforward idea. A strategy is simply a plan that lays out…
How to communicate your research
How do you go about communicating research? Firstly, establish who you want to be talking to, and then distil your communication into bite sized chunks.
How to develop a brand identity
Building a brand identity involves a lot of decision making and discussion. Our goal is to create something unique to you, that communicates your service well to the…